It’s Never Been Easier to Advertise in the Cloud!
Our radio station is a locally owned and produced soft modern rock format designed to reach adults 25 plus in Jefferson County. Beginning with the new year, we now reach over 15-thousand listeners daily on 96.9 the Cloud and simulcast on 1550 KKCL-AM in Arvada, Colorado.
Statistically? 96.9 the Cloud reaches nearly 20 percent of the total population of Jeffco every week. The average age of the market is 40. The Cloud’s is 38.
We are very proud of that and all of our measured audience is in Jefferson County. So when you want to reach Jeffco: We’ve got game.
Demographically our audience is mostly Women 30 plus (60 percent) and Men 50 plus (40 percent). This is a very active buying group for retail, dining, entertainment, travel, auto, home purchases and services advertising like banks, finance, healthcare and insurance will find a happy place in the Cloud.
There are three ways to advertise in the Cloud:
1). Cloud “Pin-Drops”:
These features are recorded on-site at your business. The general script is “Hi, this is Bob from Paws and Play on Grandview in Olde Town Arvada…welcome, to the Cloud”
I developed this “listeners are clients and clients are listeners” concept early in my career and it’s one of the most effective ways to build frequency and awareness with the audience in a way that sounds both great on the air and a fun way to connect the audience with the advertisers unique message.
These messages air twice an hour throughout the day (and night) and are as little as $25.00 a week.
2). The Traditional + Effective Radio Spot:
Selling your business to our radio audience is all about story telling. We write effective and creative stories to showcase your business in the Cloud within a traditional sounding radio commercial. The Cloud difference is we take as long as it takes to convey an effective message for you. Might be :10, :16 seconds or in some cases up to two minutes. What matters is the message, not the length of the commercial.
There are three tiers in pricing.
Tier One: $50.00 per week for a minimum of 10 spots per week.
Tier Two: $100.00 per week for a minimum of 20 spots per week.
Special Note: there is a minimum of 6 weeks and we only air commercials that are paid in-advance (advertising agencies or media buying services are exempt that provide ready creative).
3). Special Promotions in the Cloud:
In first and second quarter 2018 the Cloud is partnering with resorts, hotels, fine dining, the arts and venues presenting: Date-Cations!
Targeted to our core: people who are in love and love music.
There is a title sponsorship available for $3,000.00 that includes co-branding with the radio station and a 6 month radio schedule.
Contact me directly for details. This program would be perfect for an Auto Dealership (including car display placement) a Bank or Credit Union, special strategic’s like Dating sites, Fashion and Travel would also be perfect in this program.
4). Online banners, tiles and special feature essays: these media assets are priced with your on-air campaign. These click through campaigns are big and effective.
The essays are original works written by all of the members of the Cloud team including Jennifer Olson from Natural Grocers in Golden, Jenna Metzinger from Jefferson County Public Health and Jenny Griffin. For a sample of our work, please tune in sometime to 96.9 the Cloud on your car radio. You can listen in online too from anywhere.
The Cloud has a very deep bench of creative talent.
What you hear between the music is fully produced and written by the Cloud team that includes: Josh Goodman (who recently voiced a television ad for the Super Bowl featuring Peyton Manning). Patti Ford (who’s credits include Stickley, ConocoPhillips and PBS), Jonathan Wilde (from both The Wolf and KOSI 101), Wayne Yaffee (also from KOSI, The Mountain and KEZW), Dan Mitchell (who spent over 30 years in Denver Radio including 99.5 The Mountain) and Bill Cochran who’s voice over work is heard on Alternative Radio around the country and is the voice of Wendy’s, and now the voice of Sunrise Sunset Cafe’s in Jeffco.
I can customize the perfect voice for your message.
I hope you’ll consider us sometime. It would be a pleasure to work for your business. Not just building bigger business, but better business!
My Very Best,
Moble + Text: 303.382.1000
If you’d like to learn more or schedule a time to visit, please call or text. You can also reach me by filling out the form below. Thank you!